IQOS
IQOS 3 and IQOS 3 MULTI
Visuals
At various stages throughout this project the client requested conceptual mock-ups and in-situ visuals using the latest creatives.
Mac-up | Layout | Retouch | Visualise
THE PEEL GROUP
John Lewis and Gloucester Quays
Concept Work
I was given the first scamp (image 1) to create a mac visual representing the varied product range available at John Lewis.
I produced the initial visual (image 2) with a green gradient background for a clean, fresh feel, but the preferred route was the second visual (image 3), produced on a teal background to reflect Gloucester Quays colour ways.
The second scamp (image 4) reflected the idea of John Lewis moving to Gloucester Quays.
I produced two visuals - one visual shows a giant John Lewis crate placed in the centre of Cheltenham (image 5), stating that it is in transit to Gloucester Quays to create a buzz. The second visual (image 6) shows a giant John Lewis crate in the centre of Gloucester Quays, potentially the home for a new John Lewis store.
Mac-up | Layout | Retouch | Visualise
TOURIST AUTHORITY THAILAND
‘Amazing Thailand’
Bus Wrap Visual
Using the finalised artwork I created this visual of the ‘Amazing Thailand’ creative on a bus to show the impact of the campaign prior to the wrap being applied to the specified buses/bus routes.
Photoshop | Visualise
